Top Apparel & Fashion Websites in Pakistan

Name: Top websites in Pakistan (Apparel & Fashion)
Creator: Semrush
License: https://semt2.seotoolzbundle.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Pakistan, Updated September 2026

September 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

sapphireonline.pk

1.58M

7.72%122.17K

92.28%1.46M

↑151.58%

↑40.4%

Direct

saya.pk

781.08K

5.1%39.85K

94.9%741.23K

↓18.45%

↑155.65%

Direct

threads.com

735.95K

39.63%291.63K

60.37%444.32K

↓15.7%

↑95.08%

Direct

ethnc.com

593.17K

7.45%44.17K

92.55%549.01K

↓9.99%

↑37.96%

Direct

junaidjamshed.com

576.25K

11.2%64.54K

88.8%511.71K

↓24.85%

↑23.08%

Direct

shein.com

541.37K

18.46%99.95K

81.54%441.42K

↓14.49%

↑63.92%

Direct

khaadi.com

504.87K

8.55%43.18K

91.45%461.69K

↑6.1%

↓24.84%

Direct

outfitters.com.pk

486.84K

21.17%103.06K

78.83%383.78K

↓15.3%

↑45.46%

Direct

beechtree.pk

448.09K

4.3%19.28K

95.7%428.81K

↓48.23%

↑62.71%

Direct

breakout.com.pk

381.68K

9.65%36.85K

90.35%344.84K

↑7.02%

↑28.07%

Direct

gulahmedshop.com

359.5K

10.83%38.94K

89.17%320.55K

↓54.05%

↑3.16%

Direct

nishatlinen.com

323.4K

9.79%31.68K

90.21%291.73K

↓42.06%

↑8.16%

Direct

edenrobe.com

312.31K

9.15%28.59K

90.85%283.72K

↑4.87%

↑66.67%

Direct

zellbury.com

309.91K

17.79%55.12K

82.21%254.78K

↓18.11%

↓1.2%

Direct

ndure.com

304.41K

9.12%27.77K

90.88%276.64K

↓40.22%

↑61.08%

Direct

stylo.pk

302.59K

7.13%21.58K

92.87%281.01K

↓25.11%

↑38.35%

Direct

sanasafinaz.com

295.25K

4.32%12.76K

95.68%282.5K

↓7.56%

↓11.77%

Direct

limelight.pk

262.7K

12.86%33.79K

87.14%228.91K

↓18.56%

↓61.61%

Direct

lamaretail.com

241.13K

14.56%35.11K

85.44%206.02K

↓55.16%

↑65.64%

Direct

crossstitch.pk

235.07K

6.25%14.69K

93.75%220.38K

↓48.93%

↑32.45%

Direct

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Key Insights on Top Apparel & Fashion Websites in Pakistan on September 2026

As of September 2026, sapphireonline.pk leads Apparel & Fashion in Pakistan with 1.58M monthly visits. Its audience skews mobile-first (7.72% desktop / 7.72% mobile), and traffic is up month over month 151.58% and up year over year 40.4%. saya.pk holds second with 781.08K visits and a mobile-leaning mix (5.1% desktop / 94.9% mobile), while threads.com ranks third with 735.95K visits.

Across the leaders, shoebacca.com is the most mobile-first (99.72% of visits), whereas printify.com is the most desktop-reliant (50.17%). Momentum favors movashoes.com in the latest month (2,421.24%), while shopmanto.com shows the steepest pullback.

Acquisition patterns also differ: sapphireonline.pk is driven primarily by search, sapphireonline.pk by direct, and sapphireonline.pk by referral; overall, 99 of the top 100 sites are direct-led, 0 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Pakistan